Marketing & Sales
Passport Resorts places a high priority on creative, innovative marketing; aggressive sales strategies; and effective public relations and social media outreach. These strategies have resulted in strong guest satisfaction and loyalty, numerous awards for the properties, a robust online presence, and high-performing revenue management that achieves occupancy, rate and revenue objectives.
Effective sales and marketing strategies target leisure, group, corporate and/or the travel trade. Reflecting this mix of business, we develop customized marketing plans for each hotel or resort, designed to produce results that exceed industry averages in sales and profitability.
Passport Resorts also helps properties connect with top travel industry agents, consortia and tour operators around the world to broaden their reach and international presence.
In addition, unlike most independent hotel management companies, Passport Resorts offers the added benefit of an in-house creative department, featuring a talented, experienced team of both graphic designers and web developers.
Our diverse marketing activities include:
- Website development
- Online marketing and communications
- Social media
- Traditional advertising
- Sales promotion
- Collateral development
- Development of sales tools
- Participation at hospitality tradeshows
- Public relations campaigns